Salmon Guru

Salmón Gurú is a renowned cocktail bar located in the heart of Madrid, Spain. Established by Argentine bartender Diego Cabrera, the bar has gained international acclaim for its innovative cocktails and vibrant atmosphere. As of 2024, it ranks 23rd on The World’s 50 Best Bars list, reflecting its status as a premier destination for cocktail enthusiasts.

History & Concept

Opened in 2017, Salmón Gurú quickly became a staple in Madrid’s nightlife scene. The name “Salmón Gurú” translates to “Salmon Guru,” embodying the establishment’s philosophy of swimming against the current and embracing creativity. In May 2023, after an extensive refurbishment, the bar reopened with a refreshed design and an updated cocktail menu, continuing its tradition of innovation.

Design & Atmosphere

The interior of Salmón Gurú is a visual feast, thoughtfully designed by the Argentine studio Eme Carranza. The space is divided into three distinct sections, each offering a unique ambiance:

• Animal Print Entrance. Guests are greeted by a bold animal print design, setting the tone for the adventurous experience ahead.
• Comic Book Middle Area. This section features vibrant manga illustrations and neon lights, creating a playful and energetic environment.
• Asian-Inspired Back Area. The rear of the bar offers a serene atmosphere with Asian-themed decor, including a horizontal garden and an almost floating bar, providing a tranquil escape from the bustling city.

Salmón Gurú Menu

Salmón Gurú offers a dynamic menu that evolves with the seasons, showcasing the bar’s commitment to creativity and flavor.

Cocktail Menu

The cocktail menu is a testament to the bar’s innovative spirit, featuring a range of unique concoctions:

• Pantera Jackson. A pisco-based milk punch infused with mango water and fish sauce, offering a harmonious blend of sweet and savory flavors.
• Look Mom No Hands. A tropical mix of rum, passion fruit puree, lemon juice, pineapple and vanilla syrup, topped with pumpkin foam and served in a ceramic frog, providing a whimsical drinking experience.
• Old School Funny. A Negroni variation aged for five years in a dynamic solera, incorporating port and sherry, resulting in a rich and evolving flavor profile.

For those seeking lighter options, the bar also offers an impressive selection of low- and no-alcohol cocktails, ensuring a delightful experience for all guests.

Food Menu

To complement its cocktails, Salmón Gurú provides a menu of sharing platters that are both original and artfully presented. While specific dishes are not detailed, the offerings are designed to enhance the overall sensory experience, pairing perfectly with the innovative drinks.

Price Level

Salmón Gurú positions itself as a premium cocktail bar, with an average price of $10 per cocktail. This pricing reflects the quality of ingredients, the creativity involved in crafting each drink, and the exceptional service provided.

Awards & Recognition

The bar’s dedication to excellence has been recognized globally:

• 2023: Ranked 16th on The World’s 50 Best Bars list.
• 2024: Ranked 23rd on The World’s 50 Best Bars list, maintaining its status as a top-tier cocktail destination.

Opening Hours & Guest Policy

Salmón Gurú operates during the following hours:

• Sunday to Thursday: 4:00 PM – 2:00 AM
• Friday and Saturday: 4:00 PM – 2:30 AM

The bar is open every day and is both pet and kid-friendly, welcoming guests of all ages. Notably, Salmón Gurú operates on a walk-in basis and does not accept reservations, embracing a spontaneous and inclusive approach to hospitality.

Reservations

As Salmón Gurú does not accept reservations, guests are encouraged to visit and enjoy the experience without prior arrangements. The staff strives to seat guests as promptly as possible upon arrival, ensuring a smooth and enjoyable visit.

Why Visit?

Salmón Gurú offers several compelling reasons to visit:

• Innovative Cocktails. The bar’s commitment to pushing the boundaries of mixology results in a menu filled with unique and memorable drinks.
• Dynamic Atmosphere. The eclectic design and vibrant ambiance provide a stimulating environment for guests, making each visit a unique experience.
• Exceptional Service. The friendly and knowledgeable staff ensure that every guest feels welcomed and well-cared-for throughout their visit.
• Culinary Delights. The thoughtfully curated food menu offers a variety of sharing platters that complement the cocktails, enhancing the overall sensory journey.